WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EZINE:
In this week's Computer Weekly, we talk to retailer Sainsbury's about its data science strategy and how it helps the firm better understand customers. We take a detailed look at the evolution of the business intelligence market. And we find out how simulated disaster management can tackle the security skills gap. Read the issue now.
EBOOK:
Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.
EGUIDE:
Alteryx's senior vice-president for Asia-Pacific addresses some misconceptions about data analytics and what the company is doing to stake a bigger claim on the market.
EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
EZINE:
In this issue we interview the CIO for the forthcoming Rio Olympics. The technology his team has put in place will support delegations from over 200 countries, including 10,500 athletes. We also look at data centre and open source security, as well as take a first look at what the new UK Prime Minister's approach might be to the digital economy.
EGUIDE:
Consolidation and acquisition marked the supplier side of the IT industry in respect of information management in 2019. The question of how modern BI and analytics software shapes up to nonrelational big data is addressed. Here are Computer Weekly's top 10 information management stories of 2019.
EZINE:
In this week's Computer Weekly, we examine the role of data in tying together military operations across ground, air, sea and cyber. Has SAP finally convinced customers to migrate to cloud ERP? We assess the trends. And we talk to the CIO helping to set up the UK's fastest supercomputer. Read the issue now.
EGUIDE:
Find out how Australia-based property developer Lendlease is using digital twins, data analytics and automation to break the bulwark of rising costs and declining productivity in the construction sector.
