Relationship Marketing Reports

Computer Weekly buyer's guide to customer insight
sponsored by TechTarget ComputerWeekly.com
EBOOK: In this 14-page buyer's guide, Computer Weekly looks at how firms adapt to new behaviors, as well as utilize deep learning to gain better insights and use intelligent analytics apps to enhance interactions.
Posted: 08 Feb 2021 | Published: 20 Mar 2018

TechTarget ComputerWeekly.com

Comparing CRM to CX
sponsored by TechTarget ComputerWeekly.com
INFOGRAPHIC: CXM and CRM systems help organizations boost customer satisfaction, but CXM focuses on how customers perceive a brand, while CRM helps employees understand their customers. In this article, we compare these platforms to help you decide which one is best for your business.
Posted: 19 Jun 2023 | Published: 19 Jun 2023

TechTarget ComputerWeekly.com

CRM Evolves Towards Digital Customer Engagement
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide focuses on how customer relationship management has evolved towards engaging with customers through every channel, with digital to the fore.
Posted: 08 Feb 2021 | Published: 23 Oct 2017

TechTarget ComputerWeekly.com

Computer Weekly – 24 May 2022: Set innovation free and make great ideas a reality
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, we look at Gartner's call to innovate – and innovation across retail, the circular economy and the automotive sector. We talk to Verastar's CTO about customer engagement in its small business services. And we examine how poor data quality is frustrating corporate desires to be data-driven. Read the issue now.
Posted: 23 May 2022 | Published: 24 May 2022

TechTarget ComputerWeekly.com

Is There a Silver Bullet for B2B Marketing Data?; Real advantages companies are gaining right now
sponsored by TechTarget
EBOOK: How does your organization plan on keeping up with changing buyer behaviors? In this e-book, learn how a customer-driven lifecycle can help bridge the gap between past and present buyer behaviors, and explore how TechTarget can help you keep up with these revolutionary changes.
Posted: 08 Feb 2021 | Published: 10 Apr 2019

TechTarget

Population Health Management: A Look at Essential Tools
sponsored by Salesforce.com
EGUIDE: With population health management tools, one size does not fit all. That's why it's important to include a mix of technologies, including HIEs, CRM, and data analytics. In this e-guide, Jitendra Barmecha, senior vice president and CIO at St. Barnabas Health System, explains how his organization benefits from this technology mix.
Posted: 23 Jun 2017 | Published: 23 Jun 2017

Salesforce.com

Patient engagement strategy heavily influences tech investment
sponsored by Salesforce.com
EGUIDE: Patient engagement is widely considered as a critical component of achieving high-quality care. Inside this expert guide, uncover survey results from the purchasing intentions survey by TechTarget and CHIME, the influence of patient engagement on tech investments and value-based reimbursement, and how IoT and CRM can enhance patient care.
Posted: 04 Dec 2017 | Published: 30 Nov 2017

Salesforce.com

Boost Contact Center Service (Without Adding Agents)
sponsored by NICE
EGUIDE: Contact center service is critical to customer experience, so you need to ensure that your company's call center agents have the right tools and techniques for the job. Scott Sachs, President of SJS Solutions and a contact center pro, explains how to level-up your contact center ... without adding players.
Posted: 31 Aug 2017 | Published: 30 Aug 2017

NICE

E-Commerce Technologies & Trends Changing the Customer Experience
sponsored by Adyen
EGUIDE: When it comes to customer experience, companies either make over-the-top statements or heavily discount products and product quality. But what do customers really want? In this e-guide, learn about the e-commerce key technologies and trends that defined 2016 and are continuing into this year.
Posted: 26 Apr 2017 | Published: 26 Apr 2017

All resources sponsored by Adyen

Top 7 Contact Center Dos & Don'ts
sponsored by NICE
EGUIDE: Customer service agents set the tone for a customer's interactions with a company. In this expert e-guide, Rick Merson, Global Operations Director at Atento, explains how to improve the experience with the top 7 contact center management dos and don'ts.
Posted: 31 Aug 2017 | Published: 30 Aug 2017

NICE